Sejong University is a private university located in Seoul, South Korea known for its standing in hospitality and tourism management, dancing, animation and rhythmic gymnastics. Founded as the Kyung Sung Humanities Institute, it was renamed in 1978 to its present name in honor of Sejong the Great, the fourth king of the Joseon Dynasty and overseer of the creation of the Korean alphabet Hangul. Sejong University has nine colleges: College of Liberal Arts, College of Social Sciences, College of Business Administration, College of Hospitality and Tourism Management, College of Natural Sciences, College of Life Sciences, College of Electronics and Information Engineering, College of Engineering, and College of Arts and Physical Education, and has a Faculty of General Education and seven graduate schools.